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Speak Asia vs Indian Media

Posted by Neeraj Kumar on May 16, 2011

I didn’t want to write another post related to Speak Asia but, I decided to write one for those who are being redirected here after the news conference held by the company. And then there was my own curiosity ofcourse after my previous post (Is Speak Asia Doomed to fail?).

Didn’t watch the live press conference but, did watch the recorded video at night. Here is what I think:

    1) It was a long press conference! I think it ran for over an hour and you need every bit of patience you are capable of
    2) There are only few sections of substance though
    3) What a bunch of “journalist” they were?! They were arrogant, rude and barely managed to ask a single sensible question. It felt more like a police interrogation room and less of a press conference. I behaved so much better at school!
    4) Journalists did not miss any opportunity to mock the Speak Asia Mgmt. Patted themselves for either asking an insulting question or for insinuating at every possible opportunity.
    5) To their credit, the panelists did manage to stay calm

What did panelists have to say?

    1) They talked about their business model. Explained Rs. 11000 subscription and the per-survey payout

    2) Explained their investment in technology and said their plan to invest more. Showed their new website due to go live in two weeks. Talked about having offices at 5 locations in India by August 1. Plans for new business – telephony, insurance etc’. Volunteered to show balance sheet.

    3) Gave some accounting numbers. Rs 350 crore turnover. Rs 250 cr given to panelists. Rs. 68 cr paid to govt. in service tax.

    4) Talked about the clients. Said that while they had done some research on the brands shown on channels, they were not commissioned by those brands and apologized for any mis-communication. They however confirmed that they do business through distributors and these distributors do remit money through ING and ICICI. Volunteered to show bank statements. Volunteered to show their client list subjected to people signing Non-public disclosure agreement.

    5) Showed their willingness to be investigated by government agencies and answer any questions they might have. They pleaded media to encourage agencies to investigate instead of passing their own judgement.

I barely watch Hindi news channels. I already have expressed my opinion about these channels in one of my earlier posts. Today’s performance was just as despicable. Surprisingly, most sensible questions came from a guy from Aaj Tak. 🙂 Now, I don’t know how much of what these panelists said is true and relevant authorities should definitely do what is required for the peace of mind of those who believe in this company but, media’s curse can prove to be a big blow specially for a year old company.

Lets see which way this pendulum swings!

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5 Responses to “Speak Asia vs Indian Media”

  1. […] Posts Is Speak Asia doomed to fail?Speak Asia vs Indian MediaAbout MeThe day I agreed to get married – Part2 […]

  2. Ashok Rai said

    It is a typical case of Ponzi scheme. They are not geting any money from any so called clinets. Their sole revenues is membership fees. They have done survey on the brands not even authorised by the company. Take my work, they will disappear as soon as IPL is over.

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